Perhaps your desire to learn how you can start making money with digital marketing?
They are obviously various ways to make money using digital marketing even if you’re a freelancer, a paid employee, or a complete beginner in the online business world.
Here’s a complete guide that will walk you through making your first money with digital marketing.
A complete 12 most proven ways to make money with digital marketing with ease.
Don’t worry even if you’re a complete beginner, we’ve got you covered.
Having said that!
Let's get you started.
How Do You Make Money With Digital Marketing?
When it comes to making money with digital marketing, the most relevant methods to make money with digital marketing is as follows below;
1. Become a content writer and make money
2. Start selling SEO services as an expert
3. Join affiliate programs and earn money
4. Sell services as a consultant to companies
5. Make money selling ads
6. Become a social media manager
7. Start creating & selling your personal digital products
8. Join the YouTube partnership program
9. Open an online store as an eCommerce specialist
10. Manage other companies Pay per Click (PPC) campaigns
11. Get hired as a digital marketer
12. Become a digital marketing agent
1. Become a content writer and make money
Writing content has to do with planning and composing content online, and it is notably one of the most crucial parts of digital marketing strategy such as blog posts, articles, video scripts, social media posts, and so on.
Becoming a specialist in content writing requires you to learn lots of skills and certifications such as:
- Keyword research skills
- Analytical skills
- Writing skills
- SEO skills
If peradventure you prefer working for a company, then you should plan to acquire a university degree may be in communication, journalism, or marketing even though the degree is less crucial than freelancing.
This actually depicts that digital marketing companies prefer a skilled worker to a degree holder.
So, acquire the skill!
This is will definitely help in improving your digital marketing skills personality when it comes to working individually or with an organization.
You can equally TRY some of the recommended Content Marketing Courses whether paid or free. This is accessible for you to get certified.
Another great practice is getting started with a blog to further improve your skills and easily get hired, either remotely or as a freelancer.
How much do digital content specialists make?
They are factors that determine a content specialist's pay, and that is the job position which is the most crucial factor.
For instant, the average basic salary for a content writer is $3,500 to $4000 per month working in an organization.
And this is actually a good payment on a monthly basis for a content writer intermediate.
But that’s the case!
However, as a content marketing freelancer, you may want to charge anywhere between 10 cents to 50 cents per word.
This simply means you’re getting paid per piece of article or content, which also depends on the content type and your expertise.
Now, being a content specialist means you’ve actually developed all the skills in giving out the best in your field.
And as a content marketing specialist, you’ll earn an average salary of $81,000 per year, and it depends on your experience and location.
2. Start selling SEO services as an expert
In digital marketing SEO popularly known as Search Engine Optimization is one of the most crucial aspects to learn since it will be useful in various roles as a digital marketer.
Now, the first thing you’ll need to do is to start learning the required SEO skill even though there’s no limit to SEO material and tutorials on the web.
Enroll in high-quality SEO courses to have a steady learning beginning. This is because they’re numerous SEO articles, and that could cumbersome and complex.
Keep developing your skills, in no meantime, you get used to most of the SEO tools to ease your work.
Ensure to always adjust your project up to date due to the changes that always occur with the latest SEO changes.
You can start building potential clients to start selling your services. This can be done by simply creating a website and listing the services you render such as SEO services list.
Preferably, you can start a blog and input your SEO skills so as to get hired from your blog's targeted traffic.
Once you start having clients, strategize on attracting more clients by simply keeping a detailed record of your results.
How much does SEO Expert make?
An SEO contractor can earn over $50 to $125 on an average hourly rate though may vary from country to country and experience, while an SEO manager's average salary is $77K per year, and that is very fair.
3. Join affiliate programs and earn money
Affiliate marketing simply involves selling other people's products and in turn earning commission per sale for every product.
All you do is to find the product you would like to promote, and then start promoting these products.
Affiliate marketing has standards depending on what you want. You can easily create a website or blog for that product you wish to promote, drive targeted traffics to your website, so as to start generating sales.
Affiliate marketing is of two (2) categories as listed below:
- Affiliate Program
- Affiliate Network
Affiliate program: It simply involves registering or signing up with the company directly with a middleman. This is the company themselves no other party is involved.
Affiliate network: It’s a system that involves a third party where you can easily join multiple affiliate programs, such as Clickbank, etc.
If you are going to be promoting your blog as a primary means, then make sure to optimize your niche keyword using a keyword research tool for maximum targeted traffic and conversion.
Using this means, you can easily analyze and get a rough monthly search volume and estimate the amount of traffics and make you more commission.
Don’t forget to pay attention to transactional keywords search intent such as discount, get, buy. It’s an indication that reveals a customer’s close intent in buying that product.
Commercial intent is a great search term that indicates the willingness of a customer’s intention of buying that product but hasn’t decided yet.
Always enter words like review, product A vs product B. These are good keywords.
Targeted traffic can be monetized on your website when you focus on these keywords.
As soon as you choose your preferred products niche, you can start creating your blog and writing content using the right keywords that pertain to the product.
You can write a clear review comparison on the niche you’re promoting and other products.
To start generating constant sales, it’s often good to start getting traffic for your website before joining an affiliate program, whether is an affiliate network or program.
Wait until you’ve started generating reasonable traffic on your blog or website, then you’re good to go.
You must have noticed many affiliate program requires you have a website, and also has reasonable traffic to the website before approval to their affiliate program.
How much does an affiliate marketer make?
When it comes to affiliate marketing your web presence speaks a lot, and this has a huge earning potential since you’re going to be generating lots of traffic from your website.
Most affiliate marketing experts earn six (6) figure income with affiliate marketing business online every year.
4. Sell services as a consultant to companies
Becoming a digital marketing consultant is a great way to start selling your skills and services to other companies. It’s a huge way to making money with your digital marketing experience.
Here’s a step by step ways to get you started:
Step 1 - What’s your area of expertise, define one?
First of all, simply define your client’s specific services you offer, and then find your strength as far as digital marketing is concerned. Some of these examples could include:
- Offers for brand marketing
- Offers for video marketing
- Offers for social media marketing
- Web Reporting and analytics
- Offers for influencer marketing
- Offers for email marketing
- Offers for local marketing
Step 2 - Start a blog
As soon as you’ve defined the services you render, the next step is to start developing your presence online.
Your website can serve as a case study for your clients such as testimonies. This way your website visitors can easily learn more about the services you render.
Having a website or blog can help build your blog and making your portfolio easy and sellable. You can start writing some topics on your area of expertise, and then extend your coast.
Step 3 - Develop a network
Building a network is very crucial as far as digital marketing is concerned. To find a new client, you’ll need to grow your network tremendously.
Find companies that could be more interested in the offer, as well as your old subscribed clients.
How much does a digital marketing consultant make?
The project scope and your level of experience will determine your digital marketing consultancy fees though depends on your area of expertise. Even though, this can be between $50 - $150 an hour.
5. Make money selling ads
One of the most popular ways to make money (monetize) with your website or blog traffic is by running ads.
And this will definitely require a lot of website traffic to start making some reasonable money though you can get started from where you are right away.
It’s a good practice to always supplement your money-making effort via affiliate marketing or your own personal digital products.
You can start monetizing your website traffic with advertising programs or companies such as Google AdSense which is the most popular advertising program own by Google Inc.
Even though they’re other advertising companies to get started with at a go, without passing through the stress of long-time approval.
However, for Google AdSense, you’ll need to meet their AdSense policies as far as running ads are concerned.
Once you’ve successfully signed up for AdSense, follow up the step-by-step guide in adding the required code for ads to be placed on your website.
It’s not that complex, anyone can easily do this following the process recommended by Google AdSense.
Even though Google’s ads pay per click isn’t much, your ads can starts to generate revenue via views (Impressions), and clicks (Pay per click).
Moreover, the amount you earn depends on basically what your blog topics are about. For instant, if your blog topic has to do with “Finance” your pay per click (PPC) will be higher.
With all this said, you’ll need to generate reasonable traffic to earn more.
Aside from Google ads, they’re various ads network such Propeller ads, Ezoic, Media.net, etc.
You may want to sell direct ads on your website, once you start getting stable ads traffic on your website. You can start adjusting and control the amount of ads display on your site.
Make space around your website where you can display adverts for companies or individuals who want to promote their products or services. So, you’ll need to ensure buyers know the cost of your ads space and value.
Now, you don’t need to be one selling your ads, you can do that using various marketplace enlistments such as BlogAds, and BySellAds.
How much can you make selling ad space on your website?
To start seeing a reasonable amount of income from your AdSense account, you’ll need to get the least 100,000s of page impressions per month.
Revenue per 1,000 Impression for Google AdSense RPM, varies from $0.25 to $3.
6. Become a social media manager
Getting started as a social media manager is a great way to start making money via digital marketing.
Here’s where you need to make you of your tactics to develop your brand online presence.
The core role is to schedule posts, run an ad campaign, design graphics, following social media comments regularly.
Finding work as a social media manager is easy, and requires a core competent portfolio, even if the pay is going to be attractive. You can start as a digital marketing freelancer.
When it comes to social media consulting services, you’ll need to build a website with a portfolio that will showcase your expertise as a digital marketer.
Establishing a reputation that will earn you a consistent inflow of clients as well as building a network.
How much does a social media manager earn?
A social media manager earns somewhere around $62k per year as an average salary, while $75k for experienced managers.
7. Start creating & selling your personal digital products
With your digital marketing experience been put to use, you can start creating and selling your own digital products. This can be created once and be sold continuously for a very long time, which is the advantage of digital products.
Digital products have various types which include:
- Online Courses
Technology is taking over the globe and the future of education is gradually expanding.
Most people this day prefer getting online courses for skills acquisition and personal development.
You can decide to create an online course that may drive lots of customers who will be interested in the courses you offer.
This can equally be sold on your website or blog, and in turn, generate more revenue and larger audiences as a digital marketing expert. A good example is…
- Website Templates
Creating a website template can be lucrative if you have web designing skills.
These templates can be created for platforms such as WordPress or Shopify.
You may want to offer such products on your personal website or a place like ThemeForest marketplace.
Marketing your digital products calls for making use of the same primary channels as a shop selling goods that are physical.
It's also important to create a blog to push visitors to your website, collect emails and leverage marketing with email, and actively build relationships with your audience on social media marketing.
A very important factor to consider when selling digital products is that you'll be competing with all the current content that is free in the online world.
You need to make sure to conduct thorough research to ensure that the merchandise you create provides enough value to convince visitors to buy it and therefore you price your offering appropriately.
How much can you make selling digital products?
In a short while, you can generate a lot of income from the purchase of your products if the price is worth the services you offer. The total price can run from hundreds to thousands of dollars.
…and that’s it!
8. Join the YouTube partnership program
Making money with digital marketing goes beyond content writing, and this involves video content.
It technically involves creating a YouTube channel and joining the advertising partner.
Video monetization is one the most recent or tending ways to make money as a digital marketer.
All you need to do after creating a YouTube channel is to make a video and upload it on YouTube using some targeted keywords research tools for good ranking.
After which, you’ll need to apply for YouTube Partnership Program. Each time someone views or clicks an ad placed on your video, you simply get paid for that ad.
Resources to become a YouTube CREATOR:
How to Make Money on YouTube - 6 Steps to $10,000 Monthly Revenue.
This will start generating your monthly income revenue.
To become a member of the YouTube Partnership Program, there’re certain criteria or policies one needs to meet to be approved and start monetizing your videos.
Below are the minimum criteria:
- Meet all the YouTube monetization policies.
- Meet the 4,000 valid watch hours for the last 12 months.
- To have gotten 1,000 subscribers.
- Link your Google AdSense account.
- Resides in a country where the YTPP is available.
How much money do YouTube partners make?
Well, based on the average earning per ads view, a YouTuber can make between $0.01 – $0.03, and that’s at a total of $3 to $5 for every 1,000 video views.
Even though, not everyone will watch the ads displayed.
Most times video types can determine the type of ads that can be displayed and the amount that can also be made.
In other words, what increases your ads revenue can be determined by the type of video you make.
9. Open an online store as an eCommerce specialist
In the world of today eCommerce business is rapidly increasing and as well expanding, and for this reason, there’s a need for an eCommerce specialist in demands.
The duty of an eCommerce specialist is to create a brand and strategize the best and easiest ways to sell products online.
The daily activities of an eCommerce specialist are not far fetched from:
- Complete email marketing funnels setup
- SEO online store optimization
- Website management
- Market campaign management
- Cross & up-sales campaign running
- Improve conversion rate by adjusting and optimizing on-page element
To be successful as an eCommerce specialist will demand several skills acquisition such as critical thinking abilities, communication, and analytical skills.
Now, to acquire and develop the required skills in becoming an eCommerce specialist, there’re steps to take as listed below:
- Learn how to run Pay per click ads campaign
- Practice the optimization rate conversion
- Start building content and email marketing skills
- Get used to the popular eCommerce platforms
- Start learning the deep aspect of eCommerce
- E-Commerce SEO will be helpful, become an expert in it
How much does an eCommerce specialist make?
The take-home for an eCommerce specialist can go up to $58k per year.
Although, this is based on experience and location, while an average salary of an eCommerce manager is $103k per annum.
10. Manage other companies Pay per Click (PPC) campaigns
This aspect is very important when it comes to digital marketing since there’s a need for effective campaign advertisements for businesses.
Thereby also prompting the need for Advert managers.
If you’re looking out for an immediate business result, then pay-per-click (PPC) ads are the most popular form of online advertisement.
A good example Is Google Ads and Bing Ads that simply allows advertisement bidding for ads placement and display on a search engine’s page when a keyword is typed by someone.
Now, there’s some responsivities that come with managing the PPC campaign, and is as listed below:
- Campaign budget and bid setting
- Carry out the test on the Ads group
- Costly keywords reviews
- Landing pages optimization
- Copy Ad writing
- Carry out research for keywords
- Input negative keywords
Enrolling in Google and Bing certifications earning can easily help to develop your skills and as well depicts your credibility to potential clients.
Always show successful work done in the past to help draw more clients to your business.
Simply build a website or blog, and create content that can help showcase your skills and generate more quality traffic to your business.
How much can a PPC campaign manager make?
The average PPC specialist salary is over $60k per year, and that is the basic.
11. Get hired as a digital marketer
You may want to enhance your skills or probably gain some valuable experience working individually. Go ahead and get a digital marketing job.
When it comes to working as a digital marketer, there’re various kinds of digital marketing jobs available for application, some we have covered in this guide.
Below are the most popular digital marketing position search online:
- WeWorkRemotely
- Glassdoor
- ZipRecruiter
- AngelList
- Google Jobs
- Indeed
- Monster
How much does a digital marketer make?
Well, this depends on your position, location, and experience.
Here are some of the average annual salaries as pertains to digital marketing:
- $81k – Content Marketing Manager
- $97k – Digital Marketing Manager
- $77k – SEO Specialist
- $60k – PPC Specialist
- $71k – Affiliate Marketing Manager
- $55k – Digital Marketing Specialist
12. Start your personal digital marketing agency
Starting a digital marketing agency is a great way to maximize your income per time since several companies are ready to spend more money on advertising.
In other to get started, there must be something unique about your service different from every other of your competitors. Could be the quality services you render to clients.
Find something that makes you exceptional and unique. The more clients you have, the more money you’re going to be making.
Your aim is to win more clients to your business and that sounds right.
Becoming an agent could be so demanding, you’ll need to get teams members to handle some of the tasks for you or simply outsource work to freelancers on Fiverr, Freelancer.com, PeoplePerHour, etc.
There’re several ways to bill a client when getting started as a digital marketer:
Hourly rate: Here, you simply charge clients based on the number of hours spent in completing the clients’ project. It’s can be time-consuming and a times complex especially when there offers for many tasks or projects to be completed.
Marketing Percentage Spend: This is where the agency charges some amount of percentage based on the amount spent on marketing. It’s a great way to grow alongside the company and earn more income online.
How much does a digital marketing agency make?
The amount you earn will largely depend on the number of clients you have, even though the average cost for digital marketing services ranges from $2,500 to $12,000 per for small businesses.
Your digital marketing agency can start generating a constant inflow of income if you can get 10 steady clients.
WRAPPING-UP
Making money with digital marketing comes in different ways and you can earn more with enhanced skills.
You can start selling services to clients with enhanced skills in the areas of PPC management, SEO, eCommerce, social media management, or content marketing.
Showcase your skills to clients through the website, simply by creating one. And this will help in selling your skills to potential clients as well.
If you want to sell products for a commission, you can join an affiliate marketing program or simply create your own digital products.
Then, the next thing is to create your own blog and start monetizing your website by listing your products, whether affiliate or own products.
Add extra income stream by monetizing your website via ads placement.
Perhaps, you want to start earning constant income online, there are numerous companies hiring for the position of a digital marketer. You can get started by finding one.
You can start selling a range of services you render to clients simply by creating a digital marketing agency for your business.
Open more opportunities by taking time to develop your skill, and trust me, it is worth the time invested.